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Tourism Authority of Thailand and Thai Airways International PLC sponsor Balloon Adventure Thailand to join "10.Borkener Balloon Festival 2010" at Borken, Germany ...

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This Year's Balloon

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Flying Media Co., Ltd.

To Be a Sponsor


Benefits

Association with the Pattaya International Balloon Fiesta 2009 offers sponsors numerous benefits including:

Image enhancement – association with one of the largest balloon events in Asia

Brand exposure - raising brand awareness of products and services through advertising and excellent editorial media exposure

Networking & hospitality opportunities - entertaining target audiences such as: key customers, employees, shareholders

Experiential Marketing - marketing directly to over 200,000 spectators at the event

Branding

As one of only a few “Shaped” balloon events in Asia, the Fiesta generates huge amounts of media coverage through: magazines; newspapers; websites; and tv.

PR

Sponsors can create media coverage through news PR activity. There will be coverage in Thai local and national newspapers, Asian regional and international newspapers, tv, radio and magazines.

Press releases will also be issued through a variety of regional and international websites.

All Sponsors, Suppliers and Partners will have rights to associate with the Pattaya International Balloon Fiesta 2009 for PR and advertising activity.

Advertising

A national and international campaign covering press and radio is planned for 2009.

Other Promotions

The Pattaya International Balloon Fiesta 2009 is supported by a full programme of promotional activity including:
• Pre event press conference and regular press releases
• A Newsletter
• Website promotion

Hospitality

The Pattaya International Balloon Fiesta 2009 offers many fantastic opportunities to entertain customers, clients and executives - an excellent way to do and promote your business.

Sponsors will have a number of opportunities to entertain their guests through bespoke packages including VIP balloon flights.

The official hotel is Horseshoe Point Resort, which provides a multitude of great indoor and outdoor activities from biking trails, tennis, squash, swimming, water balloon, and horse-riding to organized outings.

Rooms are also available at Thammasat University.

Merchandising

The Pattaya International Balloon Fiesta 2009 offers Sponsors, Supporters, Media Partners and Suppliers the opportunity to produce joint branded merchandise. This could be used as give-aways through media and presence marketing promotions.

For example: Balloon Fiesta Goody Bags.

Experiential Marketing

The Pattaya International Balloon Fiesta 2009 offers numerous opportunities for sponsors to sample and promote their products and services. For example: exposure on sponsor displays in booths at events, marketing directly to over 200,000 spectators at the event.

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